Mover Guides12 min

How to Start a Moving Company: Step-by-Step Guide With Costs

Everything you need to launch a moving company. Registration, licensing, insurance, equipment, hiring, and your first customers. Total startup cost: $25,000 to $75,000.

|Trunk Research
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Is Starting a Moving Company Right for You?

Starting a moving company is one of the most accessible businesses you can launch. No degree, no franchise fee, no proprietary technology. One truck, one USDOT number, and the willingness to do hard physical labor is enough to get started.

But accessible does not mean easy. This is a physically demanding business with seasonal cash flow, high liability, thin margins in the early years, and constant pressure to find and retain reliable workers. You will personally be on the truck for the first 6 to 12 months, doing every job yourself or with one helper.

The upside is real. Moving services are recession-resistant. People move in good economies and bad ones. Demand is strong and growing. The industry is fragmented, with thousands of small operators competing locally, which means there is room for a new company that delivers reliable service with transparent pricing.

If you have experience as a mover (especially as a foreman or driver), you already understand the work. If you are coming from outside the industry, strongly consider working as a mover for 6 to 12 months before launching. You need to understand how to wrap furniture, load a truck efficiently, handle damage claims, and manage a crew before you try to run the business.

Step-by-Step: Launching Your Moving Company

The process from idea to first customer takes 4 to 8 weeks if you move efficiently. Here is every step, in order.

Step 1: Form your business entity. An LLC is the standard choice for moving companies. It protects your personal assets from business liability (critical in an industry where damage claims are common). Filing costs range from $50 to $500 depending on your state. You can do this yourself through your Secretary of State's website or use a service like LegalZoom.

Step 2: Get your EIN (Employer Identification Number). This is your business tax ID. It is free from IRS.gov and takes about 20 minutes online.

Step 3: Register with FMCSA and get your USDOT number. Every moving company that operates a commercial vehicle must have a USDOT number. Register through the FMCSA Unified Registration System at fmcsa.dot.gov. The filing fee is $300. This takes about 20 minutes to complete online.

Step 4: Get MC (Motor Carrier) authority if you plan to do interstate moves. If you will only do local and intrastate moves, you may not need this (check your state requirements). Interstate MC authority costs $300 and takes 3 to 4 weeks to process.

Step 5: Obtain state and local licenses. Requirements vary by state. Some states require a separate state moving permit, a local business license, or both. Costs range from $0 to $500. Check with your state's Department of Transportation and your city or county clerk.

Step 6: Get insurance. This is your largest upfront cost and your most important protection. You need three types of insurance at minimum. Bodily Injury and Property Damage (BIPD) liability costs $3,000 to $8,000 per year per truck. Cargo insurance (covers customer belongings) costs $1,000 to $3,000 per year. Workers compensation insurance costs $2,000 to $5,000 per year and is required in most states once you have employees.

Step 7: Buy or lease your first truck. A used 26-foot box truck (the industry standard for local moves) costs $15,000 to $50,000 depending on age, mileage, and condition. Leasing is an option at $800 to $1,500 per month, which preserves cash but costs more long-term. Make sure the truck passes DOT inspection before you put it on the road.

Step 8: Buy equipment. Moving blankets ($200 to $500 for a full set), dollies and hand trucks ($100 to $300 each), ratchet straps ($50 to $150), shrink wrap ($50 to $100), and basic tools ($100 to $200). Total equipment cost: $1,000 to $3,000.

Step 9: Hire your first helper (or start owner-operated). Many new companies start with just the owner and one helper. A part-time helper costs $15 to $20 per hour. You can start with day labor or hire a W2 employee. If you hire W2, set up payroll through a service like Gusto or ADP.

Step 10: Set up your Google Business Profile. This is the single most important marketing step you will take. It is free. Create your profile, add photos of your truck and equipment, list your services and service area, and ask your first customers for reviews. Most of your early leads will come from Google.

Step 11: Get listed on Trunk. Get listed on Trunk from day one. New movers with verified pricing and a clean record show up in AI search alongside established companies. The earlier you build your verified profile, the faster you attract customers.

Step 12: Do your first move. Price it fairly, execute flawlessly, and ask for a review.

Total Startup Cost Breakdown

The total cost to start a moving company ranges from approximately $26,000 on the low end to $77,000 on the high end. The biggest variable is the truck: buying a newer, lower-mileage truck costs more upfront but saves on maintenance and downtime. Leasing reduces the initial outlay but increases monthly fixed costs.

Insurance is the second largest cost and is non-negotiable. Operating without proper insurance is illegal and exposes you to catastrophic financial risk. A single damage claim on an uninsured move can bankrupt a new company.

Working capital is often overlooked. You need 2 to 3 months of operating expenses in reserve to cover the gap between startup and steady revenue. This accounts for slow weeks, unexpected repairs, insurance deductibles, and the delay between completing a move and receiving payment.

The First 90 Days

Your only goals in the first 90 days are: complete 10 moves, get 10 Google reviews, and build a referral pipeline.

Price your first 5 to 10 moves competitively. You are not trying to maximize revenue yet. You are trying to build your review count and your reputation. A 5-star review from your third customer is worth more than the extra $200 you could have charged.

Ask every customer for a Google review. Make it easy: send them a direct link via text message immediately after the move. Most people are willing to leave a review if you ask within 30 minutes of finishing. Wait a week and the likelihood drops to near zero.

Build a referral pipeline from day one. Real estate agents, property managers, apartment complexes, and corporate HR departments all need reliable movers. Introduce yourself, leave a card, and offer a referral fee or discount for every customer they send your way.

Track every dollar from day one. Use QuickBooks, Wave, or even a spreadsheet. Know your revenue per move, cost per move, fuel cost per mile, and profit margin on every job. If you do not track it, you cannot improve it.

Common Mistakes New Moving Companies Make

The moving industry has a high failure rate for new companies. Most failures come down to a few predictable mistakes.

Underpricing is the most common killer. New companies price low to win jobs, then discover their margins are negative after accounting for fuel, labor, insurance, and equipment wear. Price based on your actual costs plus a 15% to 20% margin, not based on what you think customers want to hear.

Skipping insurance or letting it lapse is the second most common mistake. One damage claim, one injury, one accident can end your business overnight. Insurance is not optional.

Ignoring reviews will strangle your growth. In the moving industry, Google reviews are your most powerful sales tool. Companies with fewer than 10 reviews struggle to compete against established operators with 50 to 200 reviews.

Dependence on lead brokers (companies that sell you customer leads for $20 to $80 each) is a trap. Broker leads are expensive, low-quality, and shared with 3 to 5 other movers. Build your own lead generation through Google, Trunk, referrals, and repeat customers.

Not tracking finances means you will not know you are losing money until it is too late. Many failed moving companies were busy every day but still went bankrupt because they never calculated their true cost per move.

Revenue Expectations: First 12 Months

A realistic revenue trajectory for a 1-truck owner-operated moving company starts slow and ramps through the first year.

Month 1 is about setup, not revenue. You may complete 2 to 4 moves while finalizing your licensing, insurance, and equipment. Revenue: $2,000 to $5,000. Months 2 and 3 are about building your Google reviews and referral network. Expect 4 to 8 moves per month. Revenue: $5,000 to $10,000 per month.

By months 4 through 6, you should have 10 to 20 Google reviews and a growing pipeline. Revenue climbs to $8,000 to $15,000 per month, especially if you hit the May-to-September peak season.

Months 7 through 9 are where profitable operators hit their stride. With 20 or more reviews, repeat customers, and referral partners sending leads, revenue reaches $12,000 to $20,000 per month during peak season.

Months 10 through 12 depend on whether you are in peak or off-season. During peak, a well-run 1-truck operation can generate $15,000 to $25,000 per month. During winter months, revenue drops to $5,000 to $10,000.

Full-year revenue for a 1-truck operation in its first year typically ranges from $80,000 to $150,000. After all expenses, net profit is usually $15,000 to $40,000. The second year, with a full peak season, established reviews, and refined operations, revenue typically doubles.

Data

Step-by-Step Startup Checklist

StepActionCostTimeline
1Form LLC$50 to $5001 to 3 days
2Get EIN from IRS.gov$020 minutes
3Register with FMCSA, get USDOT number$30020 minutes online
4Get MC authority (interstate only)$3003 to 4 weeks
5State and local licenses$0 to $500Varies by state
6aInsurance: BIPD liability$3,000 to $8,000/yr1 to 2 weeks
6bInsurance: Cargo$1,000 to $3,000/yr1 to 2 weeks
6cInsurance: Workers comp$2,000 to $5,000/yr1 to 2 weeks
7Buy or lease first truck (26-ft box truck)$15,000 to $50,000 (used)1 to 2 weeks
8Equipment: dollies, blankets, straps, tools$1,000 to $3,0001 to 2 days
9Hire first helper (or start solo)$0 if owner-operatedOngoing
10Google Business Profile$030 minutes
11Get listed on Trunk$05 minutes
12Complete first moveN/AWeek 4 to 8

Source:

Total Startup Cost Estimate

ItemLow EstimateHigh Estimate
LLC formation$50$500
FMCSA registration (USDOT + MC)$300$600
Insurance (first year)$6,000$16,000
Truck (used 26-ft box truck)$15,000$50,000
Equipment$1,000$3,000
Marketing and branding$500$2,000
Working capital (2 to 3 months reserve)$3,000$5,000
Total$25,850$77,100

Source:

Common Mistakes and How to Avoid Them

MistakeConsequenceHow to Avoid
Underpricing movesNegative margins, cash flow crisisCalculate true cost per move including fuel, labor, insurance, and equipment. Add 15% to 20% margin.
No insurance or letting it lapseOne claim can bankrupt the companyBudget for insurance first. Never let it lapse. Set up auto-pay.
Ignoring Google reviewsCannot compete with established moversAsk every customer for a review within 30 minutes of finishing the move.
Dependence on lead brokersHigh cost per lead, low quality, shared leadsBuild organic leads through Google, Trunk, referrals, and repeat customers.
Not tracking financesDo not know you are losing money until too lateUse QuickBooks or Wave from day one. Track revenue and cost per move.

Source:

Revenue Expectations: 1-Truck Operation, First 12 Months

MonthMoves per MonthEstimated Monthly Revenue
Month 12 to 4$2,000 to $5,000
Month 24 to 6$5,000 to $8,000
Month 36 to 8$7,000 to $10,000
Month 48 to 10$8,000 to $12,000
Month 510 to 12$10,000 to $15,000
Month 610 to 14$12,000 to $18,000
Month 712 to 15$14,000 to $20,000
Month 812 to 16$15,000 to $22,000
Month 910 to 14$12,000 to $20,000
Month 108 to 10$8,000 to $14,000
Month 115 to 8$5,000 to $10,000
Month 124 to 6$4,000 to $8,000

Source:

Sources: FMCSA Unified Registration System, IBISWorld Moving Services in the US Industry Report (2026), Trunk research database, Small Business Administration, moving company owner interviews.

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